Unfollow. That’s what people will do if you Tweet too much.
Twitter is designed to connect people. “Share and discover what’s happening right now, anywhere in the world.” is their tagline. It is a great tool for individuals as well as businesses. However, it can also deter your audience.
Denee King of SheJustGotMarried.com is an expert at marketing her site through social networking. She has 1,475 followers and has done that without any previous recognition. She tweets about 5 times a day about things her followers might be interested in on her blog. She says, “I don’t want to be “THAT” annoying Twitterer”.
Our suggestion is no more than 3-5 tweets a day. A couple more a day won’t hurt anyone, but if you stick with that average your tweeting will be more successful. That consistency will result in more interest in your tweets, and keep you on their mind. A couple of clichés to remember “Less is more” and “Out of sight, out of mind”. You want to provide substantive tweets, without disappearing.
Content is key. A link to you site for links sake is annoying, but a link to content that your followers will find valuable is priceless. Obviously you can’t be too wordy, but too short is also a problem.
Here are some valuable places to get Twitter stats on your own twitter account, and how you use it, along with how others use it: