RSSA website is an investment. If you invest enough, which includes time, the better your business will benefit from the site. If you are willing and understand what a site can do for your business, you will want to have it created correctly. Most often, business owners just know that an online presence is needed but are unwilling to invest the resources necessary. In the past few weeks, I’ve encountered many sites belonging to businesses that have a lot of potential, but the online presence is lacking. I have asked several individuals if he or she uses the internet to research a business before deciding on purchasing a product or service. From my very informal survey, all said that a proper online presence has a major impact on this decision. If you are a business owner or have the honor of making decisions on who should produce your website, I would advise to take some time and know what you want to portray to your audience. Do not settle for a cookie cutter, template website. It will cost you more in the long run.
Posts Tagged ‘website’
Your Investment
Friday, November 20th, 2009Domain Name Do’s & Don’ts
Tuesday, July 7th, 2009Your website domain name (also called URL) is one of the critical factors in gaining visibility for your web site. It is important for 2 primary reasons:
1. It is a key component in Search Engine Optimization—A relevant domain name is one of the primary ways search engines know how to find and index your site.
2. A unique and/or easily remembered domain name will enable your customers/clients to remember your site long after their initial visit. (more…)
